"Weather will always win, but that doesn't mean you have to lose."
ChatGPT Image Jun 23, 2025, 07_15_57 AM.png

Home

Weather planners & communicators

Weather will always win, but that doesn't mean you have to lose.

Weather intelligence for agriculture, agronomy, aviation, insurance, litigation, media and property management industries.


ABOUT MAKENS WEATHER

Matt Makens has spent more than 25 years providing weather and climate guidance to agriculture, agronomy, aviation, insurance, litigation, media and property management. Matt launched Makens Weather in 2016, where his team helps clients turn unpredictable weather into strategic insight.

From drought risk in the Corn Belt to liability in courtrooms, we deliver clearly communicated, data-driven guidance that helps clients protect assets, optimize operations, and stay ahead of the weather.


WEATHER INTELLIGENCE IN ACTION


WHO WE HELP

🌾 Agronomy, Agriculture & Livestock

Forecasts that feed your bottom line.

  • Seasonal and daily outlooks

  • Forage & grazing planning

  • Frost and freeze alerts

  • Drought & heat risk monitoring

  • PRF and AF rainfall insurance

    📥 See Sample Report

📺 Speaking, Media & Digital

In-person presentations and broadcast-ready content with zero filler.

  • Maps, visuals, and talking points

  • Custom local or national outlooks

  • Expert interviews, video production, anchoring


    🎙️ View Sample Video

⚖️ Insurance & Legal

Expert analysis that stands up in court.

 
 

WHAT CLIENTS SAY

 
As you might imagine, being the nation’s largest distributor of hardscape products to contractors and homeowners, weather has a major impact on our business. Whether it’s cultivating strategic responses to El Nino events or strategizing on product mix requirements across the four seasons, you need a reliable meteorologist to partner with your management team. Matt Makens is that partner for Pioneer Sand Company. Often times called our staff meteorologist, Matt has provided sound guidance, assisting us to be as responsive to changing weather as we are to our broad customer base. Not one to merely repeat what others are saying, Matt conducts thorough analysis through his own research, resulting in a solid foundation for his strategic guidance to companies and the community.
— Michael J. McGrady Chief Executive Officer, Pioneer Sand Company, Inc.
 

LET’S TALK

 

Use the form below to contact us regarding your enquiry. Please be as detailed as possible. Include your industry along with any specific requests.